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How do I get a Pass?

How do I get a Pass?

We've made it easy to grab one of our Passes and get started with NOW TV. You can even try the Sky Cinema Pass, NOW TV Entertainment Pass and NOW TV Kids Pass free for 14 days before you pay.

Select the Pass you want below to find out how to get one:

We want you to see just how much you’ll love NOW TV before becoming a paying customer. That’s why we offer a 14 day free trial of our Sky Cinema Pass, Entertainment Pass and Kids Pass.

Step 1:

Go to and select Free trial for either the Entertainment, Cinema or Kids Pass.

Select 'Start free trial'

Step 2:

Follow the onscreen instructions to create your NOW TV account.

Step 3:

Finally, enter your payment card details to activate your NOW TV account.

You’re now ready to go. NOW TV is available on loads of devices, so simply pick one to get started with, find a movie or show, and start watching.

When your free trial ends, your Month Pass starts automatically, and you'll pay £9.99 a month for the Sky Cinema Month Pass, £7.99 a month for the Entertainment Month Pass, and £3.99 a month for the Kids Month Pass. You can cancel at any time.

To get one of our Sports Passes:

Step 1:

Go to and select Buy Sky Sports Pass.

Buy Sky Sports Pass

Step 2:

Select one of Buy Day Pass, Buy Week Pass or Buy Month Pass.

Choose a Sky Sports Day, Week or Month Pass

Step 3:

Follow the onscreen instructions to create a NOW TV account.

Step 4:

Finally, enter your payment card details to activate your NOW TV account.

Can I save my Pass for later?

The Sky Sports Month Pass will start right away, and auto-renews each month.

You can start your Sky Sports Day or Week Pass at a time that suits you. When you buy your Pass, it'll automatically be saved for you for up to a year. And it'll start automatically whenever you start watching Sky Sports.

Your Pass will run continuously once you start it. You won’t be able to pause your Pass.

Already a NOW TV customer?

Did you know you can buy Passes in My Account?

Just go to My Account and then My Passes to see your current Passes or add a new Pass (you might need to sign in with your email address or username, and your password). 

Choose Start free trial or Buy now to get your new Pass and start watching right away.

Please note: You'll need to do this on the website (you can't buy Passes in the NOW TV app).

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