Help Centre

How to set up a NOW TV account

How to set up a NOW TV account

New to NOW TV? Before you can get stuck into all that NOW TV awesomeness, you’ll need to set up an account. 

Follow the simple steps below to sign up for either NOW TV or NOW Broadband.

Sign up for NOW TV

  • Go to
  • Click either Free trial or Buy now next to the Pass you want
  • For Sports, choose whether you want a Day, Week or Month Pass
  • Complete your details, including payment card info. If you have a voucher code for a Pass, enter it here.

Help tip Make a note of the email address and password you signed up with – you’ll need these to sign in to your account.

That’s it – you’re ready to start watching. Now you just need to set up the devices you want to watch on and sign in to your account. Find out how to get NOW TV on your device.

Related article What devices can I use to watch NOW TV?

Sign up for broadband

NOW Broadband gives you unlimited, reliable broadband and calls. With no contract. Check out the help article to find out more about your broadband options and how to sign up:

Related article What is NOW Broadband?


To watch NOW TV, you need to be over 18 and living in the UK. We use your credit/debit card details to verify this and validate your account.

If you’re starting a free trial or if you have a voucher for a free Pass, your Pass will usually keep rolling at the standard price at the end of your offer period, and we’ll use these card details to take your payments each month. If you don’t want to continue after your offer period, you can cancel at any time and you’ll still be able to watch until your Pass expires.
To view your Passes, payment details, devices and more, just head to My Account at the top right of your screen. Find out what you can do in My Account.

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